Working Title of
Magazine
IN D
Target Audience –
Demographic (gender, age etc.)
Unisex, but predominantly male. 14-30
Target Audience –
Psychographic (use UK Tribes?)
Fans of indie music
Price Point
£3
Weekly or Monthly
Monthly
Content
Indie music
Style
Glossy, up market
USP or Position in
the Market
My magazine focuses purely on indie music. As far as I’m
aware there are no magazines specifically about indie music.
